Content Marketing · Digital Marketing

Zero Budget Content Promotion Methods

We have put together this blog for you to discuss different methods for content promotion with zero budget. Many strategies exist for promoting content through different means and sources. Most of them involve heavy spending and can be done after gaining substantial momentum only. However, there are multiple methods of promoting content at absolutely no cost.

Zero Budget Content Promotion Methods
Digital Marketing · schema markup · SEO

All you need to know about FAQs Schema

Schema is a markup system in the form of a code, that is placed on the website to make it easier for the search engine to understand its content. FAQ schema is a code placed on the website for the communication to the search engines (Google, Bing, etc.) about the content in a question & answer format. In this article, we will dive into all you need to know about FAQs Schema and how you can test the results from its implementation.

All you need to know about FAQs Schema

Digital Marketing · PPC

Understanding the Importance and Management of PPC Marketing

Pay per click (PPC) management is the process of supervising a PPC strategy and budget of a company. A part of PPC marketing can be handled in-house while the rest of it can be outsourced. PPC account is an asset and hence, this decision should be taken carefully. Strengths should be built on further while external opportunities should be explored to keep the result of higher revenue through PPC marketing.

Pay per click (PPC) Management
Digital Marketing · SEO

A Simple Guide to Google Search Console

Google Search Console (also known as Google Webmaster) is one of the free Google tools for marketers. This essential tool helps you to analyze the performance of your website on the Google search engine. It allows you to access important data such as the performance of your web pages for relevant keywords, internal links, top linking text, indexing and backlinks.

google-search-console
Google Search Console

Digital Marketing · SEO

What is an HTTP 403 Forbidden Error and How to Fix It?

403 Error occurs when users attempt to access a web page, but the server refuses to authorize it. Learn how to fix 403 errors on Google, IIS and WordPress. You should act immediately if you find 403 errors on your website because these will not allow your URLs to get indexed by the Google search engine and result in a negative user experience. A 403 Forbidden error is not as common as a 404 error.

403 Forbidden Error